UK Supermarket Chain Bans Aspartame From Own-Label Products
Japanese Manufacturer Ajinomoto Sues!
Source: New Millennium Fine Art
May 11, 2008 10:25:01
Can this company be so stupid? World's largest manufactuer of two neurotoxic carcinogens, Aspartame & MSG, should accept responsibility for causing spike in Neurodegenerative Illnesses: Tumors, MS, ALS, Migraines, Seizures, all recognized by USA FDA
FOR IMMEDIATE RELEASE
PR Log Press Release
May 11, 2008
Supermarket Bans Aspartame From Own-Label Products - A food fight is brewing
By Dr. John Briffa
www.drbriffa.com
Special to the Epoch Times May 09, 2008
Help your customers and be sued.
It might be corny and a bit naïve, but I recommend that eating a diet found as close as possible to what is found in nature makes good sense. This means, of course, avoiding, when we can, substances not to be found naturally in the food chain. Perhaps rather predictably, science supports this notion. For instance, the much-reviled but naturally-occurring saturated fat found in red meat and eggs has no strong links with disease, while industrially produced trans fats do.
So, when the food industry introduces a novel food or food ingredient into our diet I admit I generally come at it from a skeptical perspective. This is the case when all the ingredient is doing is making a food a bit bluer or redder or extending its shelf life or palatability. However, I become even more suspicious when claims are made that some new-fangled foodstuff is better for us than, perhaps, something that we've had in our diet forever.
Let us not forget, for instance, that the partially hydrogenated fats from which industrially produced trans fats are derived were originally sold to us as a healthy alternative to saturated fat (and what a load of rubbish that turned out to be).
Another example of where we have been sold a bit of a dummy by the food industry concerns artificial sweeteners. In the past I have attempted to highlight the science that shows that artificial sweeteners have considerable potential to cause harm, and at the same time, do not appear to have any obvious benefits for health.
These particular posts have focused mainly on the potential hazards of the artificial sweetener aspartame (NutraSweet, Canderel, Equal). One of the reasons I've focused so much on aspartame is that most of the published research on artificial sweeteners has focused on this particular substance.
There are now hundreds of studies, which have focused on the safety of this substance. The manufacturers use this science in an attempt to convince us that aspartame is safe.
Yet, right from the beginning, there has been plenty of evidence that aspartame has the capacity to cause harm. And there is, as I've highlighted before, evidence of considerable bias in this area: while industry-funded research invariably finds in favor of aspartame, independently-funded work almost always comes to the opposite conclusion. These things, and the fact that anecdotal reports of aspartame toxicity are easy to find, means that aspartame continues to be viewed with suspicion by many.
It seems that at long, long last, this skepticism in the general public has filtered through to food retailers. Generally speaking, supermarket chains give customers what they want. There has been growing awareness quite recently here in the U.K. that a lot of food has a lot of junk in it. As a result, many supermarkets have gone about formulating foods that are devoid of commonly-recognized baddies such as saturated fat (sigh), salt, added sugar, and artificial additives. However, I was interested to read that here in the U.K., the Wal-Mart-owned supermarket chain Asda has explicitly named aspartame is a list of "nasties," and it has set about removing from it's "Good for You" range of foods.
Such a move was not going to go unnoticed by aspartame's manufacturers, of course. It turns out the Ajinomoto, the Japanese company that makes aspartame, has served a writ in London against Asda, and is suing on the basis that Asda has suggested that aspartame is unhealthy and is something that consumers concerned for their health should avoid.
An Ajinomoto spokesperson is quoted as saying: "This is a UK initiative and a relatively cynical one," adding: "It doesn't reflect concerns at a consumer level—it is just bandwagoning." However, an Asda spokesperson maintains that: "We have removed some of the ingredients our customers tell us they don't want in their food. That includes aspartame."
So, what we have here is an example of where what seems to be well-guided consumer pressure has led to a major supermarket chain to take action over a very dubious food ingredient indeed. This, I think, is an example of people power, and I am, personally, hugely enthusiastic about this turn of events.
Now that a writ has been served, my hope is that Asda does not capitulate and "do a deal" with Ajinomoto. Ajinomoto's lawyers are notorious aggressive. (I've had personal experience of this myself as I've had exchanges with over what I believe to be factually correct and utterly defensible comments in the Observer magazine some years ago). However, now that a writ has been served, my suspicion is any attempts for a deal to be done have failed. So, it looks as though we're heading for a full-blown battle.
As this plays out, it might be that Asda's lawyers may want to draw attention to aspartame's checkered political history, the fact that this substance has been continually mired in controversy, and that there is (whatever its manufacturer maintains) more than enough evidence to view this substance with considerable suspicion. It might be, therefore, that this legal action will only serve to sow further seeds of doubt about the safety and legitimacy of aspartame. While Ajinomoto obviously feels the need to defend its product and no doubt will instruct its lawyers to give Asda both barrels, in mounting this action it may well end shooting itself in the foot.
Dr. John Briffa is a London-based doctor and author with an interest in nutrition and natural medicine.
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see related website:
www.unitednationsundersecretarygeneralfornutrition.org
Actual text of Hawaii Senate Concurrent Resolution (SCR 191):
http://www.prlog.org/10056715-hawaii-senate-aspartame-resolution-request...
Numerous googleable articles.
Please use the following Search Terms: Stephen Fox, Ban Aspartame, Dr.HJ Roberts, Betty Martini, Dr.Kenneth Stoller, Report for Schools and Pediatricians on Aspartame and MSG, Why Diabetics Should Not Consume Aspartame, Mission Possible, What to do it you have used Aspartame, Neurodegenerative Illnesses, Ramazzini Report, Rumsfeld's Bioweapon Legacy, etc.
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For 5 years we have designed/promoted ban aspartame legislation in Hawaii/New Mexico (defeated so far by corporate lobbyists), plus international efforts to convince FDA to rescind approval for world markets because aspartame causes many illnesses and deaths; work with foremost medical experts in world on this issue; long range goal to help coordinate compensatory and punitive lawsuits against companies like Ajinomoto, Coca Cola, Merisant,like Tobacco Suits in 1990's, resulted in $235 Billion
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Link to this article: http://www.prlog.org/10070694-uk-supermarket-chain-bans-aspartame-from-o...
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We have been accused of being anti - Jewish because we had posted an excerpt from James von Brun's book: Kill the Best Gentiles! http://loveforlife.com.au/node/6054 in which he blames Jews for the problems of the world. Obviously this is not our view because of what we have stated above. We do not hate anyone, whatever religion they follow. We are always open to talk to any religious leader or politician and meet with any judge, member of the Bar, experts, academics, educators etc to share the remedy we offer that heals all the divisions between MAN and MAN, and MAN and the EARTH.
Today, a representative of the New South Wales Jewish Board of Deputies is threatening to close the website down, because they have decided it is anti - Jewish and that we promote racism. What has the New South Wales Jewish Board of Deputies done to end the suffering in the world? Can they show that they are concerned with the suffering of ALL men, women and children AND ARE SEEN TO BE DOING SOMETHING ABOUT IT or are they only concerned with Jewish affairs? If so, they, along with all the other religions that only care for their own, are part of the problem, not part of the solution. The man who rang Arthur today was only concerned with Jewish affairs; he was not interested in our intentions or in anybody else, just as most Christians, Muslims, Sikhs, Catholics, etc, are only interested in their own. While we separate ourselves into groups, dividing ourselves from others with rules, regulations, rituals, procedures and conditions, we will never solve our problems.
No matter what we in the Western World Civilisation of Commerce have been promised by our politicians, religious leaders, scientists, educators, philosophers, etc, for the past two hundred years, all we have seen is ever-increasing destruction of men, women and children and the earth. None of the so-called experts and leaders we have been taught to rely on are coming up with a solution and none of them are taking full-responsibility for the fact that they can't handle the problem. All religious books talk about end times full of destruction and suffering but why do we have to follow this program when there is an alternative to hatred, mayhem and death? Why are our leaders following the program of destruction and death rather than exploring the alternatives? It seems that any mainstream politician, priest or academic are only interested in supporting the RULES OF THE DIVIDE, that maintain the haves and the have nots. For 200+ years, 99% of the world population have been so trained to pass on their responsibility for themselves, others and the earth, that the 1% of the population that make up the leaders of the rest of us are making all the decisions leading to the destruction of all of us and the earth. Let's not forget the education system that brainwashes the 99% of the population that we are free and have equal rights while, in fact, we are feathering the nests of those at the top.
At the root of all our problems is self-centredness, an unwillingness nurtured by the Establishment that keeps us concerned only with our own needs rather than the needs of others around us and the Earth. Instead of creating and releasing acts of love for those around us as gifts to benefit them and the earth, we take, take and take, until there is nothing left. The whole point of the Love for Life website is to show people the root of all our problems and to share the remedy. The extensive research library is there to attract browsers and to provide access to information not available through mainstream channels. If the New South Wales Jewish Board of Deputies can, after careful examination of our work, prove that anything we are saying is wrong, we will be happy to accept their proof. If they cannot, and they are still insistent on closing the website down, they will be showing themselves to be traitors to MAN because they are not interested in pursuing any avenue that can end the suffering in the world.
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Love For Life
17th June 2009